MGMT 550 Week 5 (Assignment & Discussions)

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MGMT 550 Week 5 Assignment: Persuasive Memo With Business Improvement Suggestions

Create a Persuasive Memo With Business Improvement Suggestions. Go to Persuade Café using this link: http://www.bizcominthenews.com/persuadecafe/.

Review the information in the left column of the cover page.
……. video and presentation.
Review the “About PersuadeCafe” information in the tab at the top of the page.
……. “Survey Results” information in the tab at the top of the page.
Review the “Executive Profiles” information in the tab at the top of the page.

Assignment Instructions

Write a persuasive memo presenting your recommendations for their business improvement program.
Determine which executive should receive the memo; understand your target audience.
Gather evidence to support your recommendation (above).
Explain your idea clearly; describe what you want the reader to do.
List the benefits of taking the action.
Describe how your recommendation meets the program criteria.
Acknowledge potential costs or downsides.
Emphasize the main points.
Business people have high expectations.

MGMT 550 Week 5 (Assignment & Discussions)

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MGMT 550 Week 5 Discussion Question 1

Let’s continue with our Ice Cream Flavor Project. Last week you evaluated the design elements you would use in your presentation to management. Your team must persuade executive management to go ahead with the project. You must sell them on your ideas. What persuasive points should be included in the presentation? How will you convince them to approve the project? Explain your response.

MGMT 550 Week 5 Discussion Question 2

Give an example of a situation or scenario for which you would write a neutral or positive message. ___ key points need to be covered in the message? What would be the tone of the message? What kind of response would you expect to receive in return?

MGMT 550 Week 5 (Assignment & Discussions)